Store Design Tips
April 13, 2016
It’s true that the quality of your products and services speaks volumes about your business. However, how you present them to your clientele is just as important when it comes to transforming a prospect into a customer. The same way a home conveys the character of an individual or family […]
February 11, 2016
When competing in the highly competitive retail space, it’s important to focus on ‘sales per square footage’. This metric is the average revenue a business generates for every square foot of sales space. Your retail space needs to be your most efficient salesperson, which is why design plays such an […]
January 25, 2016
Fitting out a shop refers to the service of fitting out retail and services stores with equipment, fixtures and fittings to enable the business to function. A shop fit out company implements project planning, designs the store layout and installs equipment and services. The company is responsible for the entire process, from […]
January 15, 2016
So you’ve just finalised the design that will result in the store of your dreams: now you need to find the right shopfitters to make that dream a reality. So how can I make my design a reality? Choosing the right company can be a bit of hassle at the best of times, […]
January 7, 2016
Shopfitting has a considerable influence on the overall look and feel of a retail store. Placement and branding are pivotal when it comes to enticing the attention of customers, and we know exactly how to go about achieving the best results. Here are some simple recommendations you can implement in […]
December 21, 2015
A recent report found that 52% of shoppers won’t return to a store if they don’t like the aesthetics, and 93% of purchasing decisions are based on visual appearance, so it’s very important that you are tuned into the psychology of retail store design to maximise sales. You won’t be surprised […]
August 3, 2015
Store design or retail design is a creative undertaking that fuses the expertise of architecture and interior design. It also integrates elements of graphic design, product display, functionality, and point-of-sale advertising. The scope for imagination and creativity in store design is vast, but there are many common design strategies that all […]
April 6, 2015
Retail store signage is your silent seller. Not only does it help customers navigate your store, but it can also be used for sales information, product information, persuasive selling and general information. Some of the greatest sins in store design are the lack of signage, their lack of character and […]